In this role, you sit at the heart of Mediq’s global diabetes portfolio, where marketing, innovation and product strategy come together. You combine strategic thinking with hands-on execution and play a key role in shaping and launching diabetes products that make a real difference for patients and healthcare professionals. From global product positioning to local go-to-market execution, you translate strategy into impactful product launches and marketing initiatives across multiple markets.

You own the global diabetes product portfolio and hierarchy, identify growth and margin opportunities, and drive innovation and assortment optimization. Working closely with marketing, clusters, local markets and cross-functional teams, you ensure successful product launches, strong value propositions and consistent messaging throughout the product lifecycle.

You are also responsible for product development in a highly regulated healthcare environment. Together with QA/RA, you ensure that all products and launches comply with Medical Device Regulation (MDR) requirements.

Key responsibilities

• Develop and execute the global diabetes category and marketing strategy across clusters and local markets

• Lead global and local product launches, including positioning, value propositions, launch toolkits and go-to-market plans

• Identify sales growth and gross margin improvement opportunities and translate these into concrete portfolio and marketing actions

• Own and continuously optimize the diabetes product hierarchy, including approval of new SKUs, portfolio expansion and rationalization

• Define and steer the good–better–best assortment strategy and advise markets on pricing, promotion and marketing mix

• Drive Mediq Own Brand diabetes product innovation, from concept development to launch and lifecycle management

• Conduct white-spot and market analyses to identify unmet needs, portfolio gaps and innovation opportunities within diabetes care

• Collaborate closely with Marketing on campaigns, content and communication around key diabetes “hero” products

• Ensure product development and launch activities comply with MDR requirements, in close collaboration with QA/RA

What we are looking for

• A completed Master’s degree

• More than 5 years of relevant experience in product management, category management or marketing within healthcare

• Strong affinity with or experience in diabetes care, medical devices or chronic care solutions

• Experience in driving product launches and translating product strategy into effective marketing execution

• Experience working in a mid-size to large multinational organization within a matrix structure

• Proven ability to optimize portfolios with a clear focus on growth, margin improvement and customer value

• Strong understanding of the end-to-end product lifecycle, from development and launch to optimization and phase-out

• A strategic, commercial mindset combined with a hands-on approach

And it would be great if you have

• Strong analytical and conceptual skills

• A structured, data-driven and results-oriented way of working

• Proven stakeholder management skills across functions, countries and cultures

• Strong communication and change management capabilities

• An additional European language (preferably Dutch or a Nordic language)

What do we offer you

• A challenging and impactful role within Mediq, a dynamic and ambitious international healthcare organization

• Flexible working-from-home options

• A competitive salary between €5,900 and €6,500, depending on experience and seniority

• 26.5 vacation days and 8% holiday allowance

• An attractive bonus scheme

• A solid pension plan with a 1/4 employee and 3/4 employer contribution

This role offers a unique opportunity to shape and grow a global diabetes portfolio, lead impactful product launches and contribute to better outcomes for people living with diabetes across multiple markets.